Today is the Day

Whatever you can do, or dream you can, begin it. Boldness has genius, power and magic in it.

Johann Wolfgang von Goethe (1749–1832)
German dramatist, poet & novelist

You’ve probably been affected by the wave of lay-offs in one way or another. Either you got the lovely email, or someone close to you has. There’s a big change going on in our economy. Duh.

Taking action is empowering. But it’s not a question of posting one resume and waiting for a flood of job interviews. It’s action today, action tomorrow, and action the day after. There will be plenty of time for inaction in the next life, maybe.

Remember that you are a marketer for you. You want clients and your clients need you — it’s your job to get yourself out there so people can find you. That’s true whether you’re seeking a “real job” or a gig or building your own business.

Make a list of things you can do (remember you’re only focusing on things within your control — you don’t rule the universe.) Think about people you can call, information you can get to people, people you can connect to each other, things you can organize.

If business is slow, or you’re facing unemployment, today is the day to call someone. Forget about email, get out the phone and connect.

Think about how you can help others in the same situation. And take action.

Think about how you can build even more trust between you and your clients. And take action.

Mindset Vitamin: Today I take action to move me closer to my goals.

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